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Philips Norelco company is one of the branches of Philips. Norelco is the American brand name for electric shavers and other personal care products manufactured by the Philips Consumer Lifestyle group. Until 2006, Philips used the Philishave trademark on personal care items sold in the United States. The company started using the name Phillips after this and stopped using the previous one.

From the early 1940s onwards, Philco was lawfully able to ban Philips from using the name “Phillips” on all of the products sold in the United States, so both names were judged to sound alike enough to create public confusion and eventually lead to patent infringement lawsuits. Philips started using the new name Norelco. 

Philips started selling shavers in the United States under the name of Norelco in 1948. Norelco’s first offering was a man’s rotary razor, an instant success. From that time on, Norelco dominated the category of an electric razor. Over the next few decades, the brand widened its product range to include hundreds of household products.

Personal Care Products by Norelco

Norelco is a major producer of men’s personal care products, hygiene tools, including electrical razors, beard and moustache trimmers and hair clippers. Over the last 50 years, Norelco has achieved several key milestones and managed to hold all manufacturers of electric razors. Norelco is committed to the development of men’s grooming solutions through testing, cutting-edge technology and creativity.

The shaver market, whether electrical or blade, has always been a consumer-driven market, with buyers making choices focused primarily on brand awareness and loyalty. As a relatively late entry into the shaver industry, Norelco based its financial energy on ads. As much of the electric razor sales took place in the fourth quarter of the year, Philips Norelco included massive sums in its fourth-quarter marketing campaign in an effort to have a deciding effect on gift transactions.

Philips Norelco Products

Philips Norelco products are best when it comes to male. You will always be satisfied with Norelco products. It satisfies all the need for Men. Give it a try and you will feel the same. It includes Personal, Care Products, ‎Health Care Products, Shaving Products, Grooming Products, Electric Trimmers, Electric Shavers, Grooming Kits. 

Let’s Go Through Some of the Top Philips Norelco Products:

Philips Norelco brand led the men’s electric shaving market, with a market share of 50-plus per cent recorded in the 1990s. In 1939, Philips developed the first razor to use revolving cutters instead of reciprocating cutters. This new idea proved to be very popular, especially in the North American market, where Philips sold its personal care goods under the name Norelco.

Shaving Products

If you’re a firefighter, a pilot, a stockbroker, a meteorologist, or even a dad at home when it’s time to shave who needs a headache? Are you dreaming of a shave that will look amazing with a razor? Also, a razor that will not disappoint you while you’re on the way to work. Then we are sure you are looking for a smooth, clean feeling without a fuss shaver that’s reliable and cheap. Try Norelco Shavers and you won’t be left with sore, ugly, ingrown hair. The Norelco shaving products give you an easy and convenient shave with more comfort for an affordable price.

Philips in 1939 started producing electric shavers. But the shaver’s introduction was postponed due to the US World War Il. These shavers were not popular. But after the introduction of a two-headed variant in 1951 it became popular. In the year 2006, Philips launched the Philips Norelco Bodygroom shaver for shaved male body hair.

A strategy of wooing wet-shaver consumers, particularly young men, led Norelco’s advertisement agency to produce a number of animated commercials that made shaving with a wet-shaver look as healthy and relaxing as using a hungry crocodile to perform the same job. 

Grooming Products

The majority of folks hear the word “body shaving” and feel about hair removal. Interestingly, the finest men’s grooming products are designed to do much more than just cater to those small ones and curlies.

Philips Norelco is one of the best in the male grooming market. Everyone’s necessities of grooming are different. Philips Norelco is at the cutting edge of beard trimming, body grooming with a steep shaving heritage. Philips Norelco is your brand if you were looking for something that will give you a full solution.

You can trust Philips Norelco when it comes to electric shavers and trimmers. Their Bodygroom Series is however one of the best men’s body groomers. It features high-performance blades, 5 length settings and a 3D pivoting head that closely matches the body’s natural contours. As a result, you get a lot of control and warmth, and you cut off those unnecessary follicles. 

For certain men, excess back hair is only a part of life. But it’s not supposed to be that way. The Philips Norelco Bodygroom Series 3100 is an electric champion that comes with a special long link to make back shaving a breeze. Pair that with 3 comfortable trimming combs and an optimized shave head, and you have one of the finest body trimmers for men at a price that’s too good to refuse.

Norelco Personal Care Products on Desertcart

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Trendsetting Innovations in Electric Shavers and Personal Care Products by Philips Norelco
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Trendsetting Innovations in Electric Shavers and Personal Care Products by Philips Norelco
Philips Norelco is an iconic brand name for electric shavers & other personal care products. Lets check few of their top personal care items.
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